Trade Promotion Management Archives - Aforza

Love Your Sales Journey: Deliver Tempting Valentine’s Day Promotions With Aforza

by [Ursula Brady](/content/author/ubrady/ "Posts by Ursula Brady"/index.html)

Love is in the air, and so are countless sales opportunities—it’s Valentine’s Day! Amidst the flurry of hearts and roses, Consumer Product businesses are gearing up to capitalize on this romantic season. There’s no better time to showcase how Aforza...

Aforza’s Top 10 Innovations Shaping the Future of Consumer Goods

by [Ursula Brady](/content/author/ubrady/ "Posts by Ursula Brady"/index.html)

Our continuous innovations, realised across 10 releases over the past three years, makes it easy for CG companies to plan, promote, engage, sell and deliver on every channel. To celebrate our 10th product release, Aforza is thrilled to share 10 innovations that are...

Total Experience Winter

by [Ursula Brady](/content/author/ubrady/ "Posts by Ursula Brady"/index.html)

Showcasing Cool New Innovations Across Trade Promotion Optimisation, On-Device Offline Mobile Experience & Digital Asset Management Today, customer and employee interactions are increasingly taking place via mobile, virtual and distributed channels which makes it...

Hot New Innovations with the Aforza Summer 21 Release

by [Ursula Brady](/content/author/ubrady/ "Posts by Ursula Brady"/index.html)

“Our Summer ‘21 release is packed full of innovative new capabilities across Trade Promotion Management (with our new Promotion Designer), Retail Execution & Order Management, Multi-Currency support, Mobile & Tablet UI enhancements, and much more.”...

Rethinking Growth Strategies

by [Ursula Brady](/content/author/ubrady/ "Posts by Ursula Brady"/index.html)

Why You Can’t Afford To Miss This? There has always been a focus on Trade Promotion ROI, but now the attention is turning to what you are actually allowed to promote. Government regulations around the world, including the recent HFSS (High in Fat, Salt or Sugar)...