Building Winning Relationships with Retailers - Aforza
Building Winning Relationships with Retailers
by [Ursula Brady](/content/author/ubrady/ "Posts by Ursula Brady"/index.html) | Feb 3, 2022 | Webinar
Create Productive Account Collaborations That Unlock Revenue Potential Like Never Before
Continual shifts in retailer priorities are making supplier negotiations tougher. It’s time for Consumer Goods companies to overhaul their approach to key account management.
Leading companies are building trustful and productive year-long collaborations with their customers and creating joint business plans aimed at helping both supplier and retailer economics.
Check out this webinar where Aforza’s CEO, Dominic Dinardo, and Chief Product Officer, Nick Eales, share insight on how leading Consumer Goods companies are:
- Creating 360 degree views across their key accounts.
- Investing to understand their economics more thoroughly.
- Differentiating plans based on each account’s needs.
- Relying on feedback loops from their teams on the ground.
- Using real-time insights and advanced analytics to stay on top of the numbers.