Aforza, Author at Aforza - Page 10 of 17

The Best Trade Promotion Management (TPM) Software for Consumer Goods Companies

Trade Promotion Management (TPM) remains one of the most complex, costly and strategically vital processes in the consumer goods industry. With up to 20% of revenue reinvested into...

Download POI’s 2025 Consumer Goods Enterprise Planning & Retail Execution Vendor Panorama Evaluation of Aforza

Download POI’s 2025 Consumer Goods Enterprise Planning & Retail Execution Vendor Panorama Evaluation of Aforza. The POI research team evaluated 18 leading vendors and over 34 platforms to help manufacturer and retail partners understand the technology and related...

The Best Retail Execution Software for Consumer Goods Companies

Consumer goods companies spend billions every year trying to win at the shelf, planning promotions, coordinating field teams and protecting share in every store, bar and outlet. Yet for many, the promise...

Our Summer at Aforza: More Than an Internship

This summer at Aforza has been anything but a typical internship. From day one, we were trusted with meaningful work: delivering software demos, contributing to high-profile campaigns, and even sitting in on executive meetings. Along the way, we’ve built valuable...

Driving Profitable Promotions at Speed with Ava

Rewriting the Rules of Trade Promotions with Ava. Legacy TPM systems create bottlenecks, waste time and erode margins. Aforza with Ava sets a new standard: giving Key Account Managers the speed, visibility and intelligence they need to drive profitable...